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The Customer Lifetime Value Formula is Flawed

20/07/2015 1 Comment Posted by Michael Scully

The Customer Lifetime Value Formula is Flawed

3 LTV Applications for Loyalty Marketers

13/07/2015 101 Comments Posted by Michael Scully

3 LTV Applications for Loyalty Marketers

3 Reasons the Future of Marketing is Customer Centric

5/07/2015 115 Comments Posted by Michael Scully

3 Reasons the Future of Marketing is Customer Centric

Customer Centricity Is Not What You Think

28/06/2015 106 Comments Posted by Michael Scully

Customer Centricity Is Not What You Think

Customer Centricity by Peter Fader

25/06/2015 106 Comments Posted by Michael Scully

Customer Centricity by Peter Fader

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